Creative Director, Meta

November 2023 through present
Project lead and copywriter for brands within the Meta wearables portfolio. Collaborating with agencies and internal teams to deliver 360 marketing campaigns and experiences. Developing messaging guidelines and ensuring brand voice consistency across all digital platforms.

VP, Executive Creative Director, R/GA Austin

March 2020 through May 2023
Leading a 75+ team of copywriters, visual designers, and experience designers delivering marketing and product experiences for a broad range of brands. Clients include Google, Tonal, Zip, Fender, Michaels, Discovery+, Home Depot, and Racetrac.

Group Creative Director, R/GA NY

May 2019 through February 2020
Creative direction and copywriting for Mailchimp, Instagram, LEGO.

Creative Director, R/GA NY

June 2014 through May 2019
Creative direction and copywriting for L'Oréal Paris and McCormick Spices, Chobani, Tiffany & Co.

Associate Creative Director, Geometry Global

June 2013 through June 2014
Creative direction and copywriting for COVERGIRL cosmetics, Pepperidge Farm Goldfish®, and 1-800-Flowers

Associate Creative Director, G2 Worldwide

May 2009 through June 2013
Creative direction and copywriting for COVERGIRL cosmetics, Pepperidge Farm Goldfish®, and 1-800-Flowers

Senior Producer, Crush + Lovely

January 2009 through May 2009
Client management, copywriting, and strategic planning for a multitude of interactive accounts including ABC News, Travelodge, and Fifty People One Question

Copywriter, G2 Worldwide

June 2006 through December 2007
Award-winning copywriting and strategic work for a multitude of brands including PANTONE, Ramada, K-mart, Pizza Hut, Target, and Absolut